Op-Ed: Preparing for the crises you can’t see coming

Please enjoy this Op-Ed contribution from Bradley Akubuiro, partner at Bully Pulpit International.  No industry does incident response better than aviation. In the rare event that something goes wrong at 35,000 feet, airlines activate protocols that have been rehearsed, refined, and pressure-tested for decades. The rapid response system is a well-oiled machine. But when I... The post Op-Ed: Preparing for the crises you can’t see coming appeared first on Runway Girl.